Shyam, S Salim and Monolisha, S and Sunil, P V (2020) Fish Consumption: Gauging the determinants of consumption and buying patterns across Kerala markets. Journal of the Marine Biological Association of India, 62 (1). pp. 21-28.
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Abstract
Fish marketing is an efficient economic production system which depends on several multi-level market functionaries from producers to consumers. The perfect model of fish market systems entails continuum in flow of the goods and services with high level of customer satisfaction. With this viewpoint, the current study was focused on analysing the different types of domestic fish markets across 14 districts of Kerala. The objective of the study is to quantify different market attributes such as type of domestic fish markets, frequency of fish consumption by consumers, source of purchase, access to the markets and consumers’ perception to choose markets according to their seafood requirements
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | Fish markets; consumption; Kerala; buying pattern; marketing channels; consumers |
| Subjects: | Socio Economics and Extension > Fish Marketing Socio Economics and Extension > Fisheries Economics Marine Fisheries |
| Divisions: | CMFRI-Kochi > Socio-Economic Evaluation and Technology Transfer Division Subject Area > CMFRI > CMFRI-Kochi > Socio-Economic Evaluation and Technology Transfer Division CMFRI-Kochi > Socio-Economic Evaluation and Technology Transfer Division Subject Area > CMFRI-Kochi > Socio-Economic Evaluation and Technology Transfer Division |
| Depositing User: | Mr. Prashanth P K |
| Date Deposited: | 25 Aug 2020 04:16 |
| Last Modified: | 07 Sep 2020 10:50 |
| URI: | http://eprints.cmfri.org.in/id/eprint/14528 |
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