Efficiency of domestic marine fish marketing in India - a macro analysis

Sathiadhas, R and Narayanakumar, R and Aswathy, N (2011) Efficiency of domestic marine fish marketing in India - a macro analysis. Indian Journal of Fisheries, 58 (4). pp. 125-131.


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The rapid economic growth and expansion of domestic retail sector in India has created a significant market for fresh and processed fish and fishery products within the country. The increase in the prices of fresh as well as processed fish is very much higher than all other food products. A macro level analysis of the efficiency of domestic marine fish marketing in India during the period 2000-2008 showed that, lobsters (80.37%), sharks (77.12%), seerfish (75.22%) and mackerel (71.29%) earned comparatively higher share of the consumer rupee for fishermen than the other varieties. The prices of high value fishes like pomfrets, seer fishes, mullets and cephalopods are comparatively stable than the low value fishes like oilsardines, lizard fishes, rays, threadfins, croakers and silverbellies. Even though market expansion ensured better share for the producers in the consumer's rupee in most of the varieties, producers and consumers still bear the brunt of monopoly of big traders dominating at the point of first sales

Item Type: Article
Uncontrolled Keywords: Marketing efficiency; Price spread; Price stability; Trend
Subjects: Socio Economic and Extension > Fisheries Extension
Socio Economic and Extension > Fisheries Economics
Socio Economic and Extension > Fish Marketing
Divisions: CMFRI-Cochin > Fishery Extension
Subject Areas > CMFRI Brochures > CMFRI-Cochin > Fishery Extension
Depositing User: Arun Surendran
Date Deposited: 17 Jan 2012 08:10
Last Modified: 09 Sep 2015 15:51
URI: http://eprints.cmfri.org.in/id/eprint/8819

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